Property Guys #2
Brokerage was looking to generate consumer leads for the sale of units in a residential condominium project.
Case Study
Yes TV
The objective of the program was to leverage Owned media properties on the web and social to generate awareness of a new movie series called “Feel Good Movies”. The program was the first in an ongoing program to leverage TV, Paid and Owned media strategies to develop an audience database.
The Insider
Develop an audience and influencer base for CBS Entertainment Tonight single star proof of concept to build a digital conversion from broadcast TV with a single mention
Entertainment Tonight
The Client Broadcast Network objective for the program was to integrate Social Media Crowd Sourcing and Social Media to build a social contact viewer base and incentive momentum towards tuning into the targeted show.
Entertainment Tonight Read More »
BC Lions #1
Primary call to action, enter to win two “operation orange tickets”. Operation Orange tickets include: flying on the private Lions charter and enjoying a pre-game meal with the team, meeting and chatting with players and coaches, and two VIP tickets to the Lions vs. Stampeders game in Calgary. Sharing call to action, share for more ballots to win
BC Lions #2
Primary call to action, enter to win two “Sailgate” pregame ticket. Sailgate tickets include: access to the pre-game party aboard the Queen of diamonds, including an awesome DJ, great food and Budweiser beverages. Also included are two tickets to the BC Lions vs. Saskatchewan Roughriders game at BC Place. Sharing call to action, share for more ballots to win
