Pharma

Build a database of your customers and create a direct relationship with them, then leverage them to drive direct and indirect referrals through incentivized sharing with likeminded friends they have social influence with.

Pharma Case Studies

More Case Study Categories

Get 25% Off First Campaign

generic pharmaceutical

Develop a new email opt-in data base for nurturing in store programs for retailers through social and influencer marketing.

Scroll below to review campaign metrics
      • Clicks/visits: 76,049
      • Consumer capture rate from click/visits: 15.5%
      • Opt-ins in 14 day program: 11,814
      • Actual first person sharing referrals: 265,532
      • People who shared: 912
      • Influencers captured with 56,282 retained sharing reach: 107

pharma

cold fx

Client was tasked with a) lowering costs of campaign by amplifying results through Social Media, b) determine impact of influencers c) capture email opt-ins for follow-up marketing and d) understand the demographic make-up of opt-ins.

Scroll below to review campaign metrics
      • Clicks/visits: 114,106
      • Visits from sharing & referrals: 78%
      • Consumer capture rate from clicks/visits 79
      • Opt-ins in 90 day program: 10,106
      • Actual first person sharing referrals: 720,094
      • Opt-ins from sharing & referrals: 79%
      • People who shared: 2,369
      • Influencers captured with 227,758 retained sharing reach: 433

pharma

lakota

Perform a Direct response owned email program to increase their owned email database of new customer prospects. 3,057 emails sent to existing customers. There was also a single mention during a show to drive traffic.

Scroll below to review campaign metrics
      • Clicks/visits: 16,179
      • Increase in traffic from emails sent: 529%
      • Opt-ins in 30 day program: 940
      • Increase in owned email database: 69%
      • Cost of opt-in reduction: 29%
      • Increase in visitor to buyer conversion rate: 32%
      • E-commerce visitor to buyer conversion rate: 9.6%

pharma

Schedule Meeting