Ooka Island

Online game company was looking to increase its game conversion rates using social media and influencers. Visitors were provided the ability to get a discount for purchase and an additional discount is they shared the offer with friends and family.

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    • Clicks/visits: 22,504
    • Consumer capture rate from click/visits: 16%
    • Opt-ins in 7 day program: 3,525
    • New game subscriptions: 2,335
    • Total traffic coming from sharing: 16%
    • Actual first person sharing referral: 491,284
    • Influencers captured: 127
    • Retained sharing reach: 66,802
    • Year one subscription revenue: $175,000

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