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Ebook Sales retailer
Online game company was looking to increase its game conversion rates using social media and influencers. Visitors were provided the ability to get a discount for purchase and an additional discount is they shared the offer with friends and family.
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- Clicks/visits: 44,322
- Consumer capture rate from click/visits: 33%
- Opt-ins in 4 day program: 14,704
- Shares generating 25% of total visits: 9,498
- Actual first person sharing referral: 4,995,948
- Influencers captured: 3,324
- Retained sharing reach: 1,748,581
$280,000 sales was generated – a 42% increase in year-over-year sales in the program
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