Talk to Us
Florida Credit Union
Florida Credit Union group looking to go beyond email and direct mail customer acquisition and include social and influencer marketing to increase new account growth. Increase the number of account opens per marketing campaign by leveraging social media and incentive marketing.
View Campaign Metrics
Click the Toggle button below to view this campaign’s metrics
- Clicks/visits:Â 2,548
- Opt-in rate:Â 21%
- Opt-ins in 14 day program:Â 544
- 426 accounts opened by:Â 288 opt-ins
- Total traffic from sharing:Â 35%
- Influencers captured:Â 118
- Retained sharing reach:Â 62,068
Confirmed account openings:
- 342 General Account Openings
- 33 Checking Accounts
- 32 Savings Accounts
- 17 Auto Loans
- 2 Money Market Accounts
Financial Case Studies
Credit card application test to lower the cost of acquisition for approved apps. Test online customer acquisition combining social and…
Grow a database of credit card customers leads through a referral program from existing credit card customers….
Grow a B2B customer prospect database through social and influencer marketing to increase new business account growth of credit accounts…
More Case Study Categories
Here are some Ecommerce case studies to review. Amplify your owned and paid media to build a bigger, qualified audience…
Build your audience by identifying and acquiring likeminded viewers from within the social circles of your existing viewers’ relationships….
Build your fan base with simple incentives like game tickets or swag. Drive attendance by promoting each game and amplifying…
Build your client list and incentivize them to draw out potential new clients within their friendship circles and trusted relationships…
Authors love to amplify their work. They can identify their audience of fans and empower them to spread the word…
Build a database of your customers and create a direct relationship with them, then leverage them to drive direct and…
Whether for new accounts, credit cards, investments or any other financial service, leverage your list of existing happy customers to…
