BC Hockey

Primary call to action, post your #SeasonStory & a picture of your team to win a team BP Pizza Party.  Enter your photo and provide a ‘team story’, with the team with the most votes winning a $350 Boston Pizza Team Party and BC Hockey swag for their entire team. Runner up prizes included $50 BP gift cards and additional BC Hockey swag.  Sharing call to action, share your entry to increase your amount of votes.

View Campaign Metrics

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CONVERSION FUNNEL:

      • Campaign Visits To Vote: 31,565
      • Campaign Entries: 158

FAN SHARING STATS:

      • 113 shares on multiple platforms
      • Facebook Shares: 75
      • Twitter Shares: 23
      • Google+ Shares: 10
      • Share Link: 5

FAN SHARE CONVERSION:

      • 709 visits came from fan sharing 2% of total traffic
      • 709 visits created 84 new contacts

FAN INFLUENCER STATS:

      • Top entry brought in 5,423 votes
      • Total votes in contest: 13,694

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