How It Works
Turn your audience into your marketing engine
Step 1: Launch A Promo Campaign
Start by creating a simple, shareable promotion – something your existing customers or ad-acquired leads will want to share with their friends for a chance to win (think: discounts, early access, giveaways, ‘win-what-you-spend’, ‘share-&-win’).
✅ No cost to run a referral campaign.
✅ The more meaningful the prize, the more viral the engagement.
Step 2: Leverage Your Existing Audience
Once someone from your audience engages with your promo, they’re invited to share it with their own social network for a chance at the highly coveted grand prize.
Your existing audience participants generate referral trees with their first, direct referrals. You pay $25 for these new leads.
Step 3: Viral Sharing Takes Off
Each new referral is also invited to share the promo with their own network, and so on, creating a viral chain-reaction.
🧬 These are Indirect Referrals that expand the tree. And you pay $0 for these.
🧬 1 Direct Referral can generate hundreds of Indirect Referrals.
Step 4: Watch the Chain Reaction Manifest
Every direct referral can trigger a chain reaction – spreading your promo across countless personal networks, multiplying reach and lowering your average cost per acquisition with every engaged share.
💡 One paid referral can lead to dozens of free ones.
Step 5: Track the Ripple
Our platform tracks how each referral spreads, giving you real-time insight into:
Whose sharing is getting results (influence)
How far the message is traveling (reach)
What sharing platforms are strongest in your space (focus)
Which incentives are driving the most shares (motivation)
📈 You get actionable analytics and a visual referral tree map.
