Property Guys #3

Brokerage was looking to generate consumer leads for the sale of units in a residential condominium project.

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      • Clicks/visits: 11,674
      • Consumer capture rate from clicks/visits: 48%
      • Consumer opt-in from clicks/visits: 23%
      • Opt-ins in 14 day program: 2,693
      • Consumers who shared: 981
      • Clicks/visits from sharing: 30%
      • Actual first person sharing referrals: 308,932
      • Influencers captured: 297
      • Influencer retained sharing reach: 100,386
      • Qualified residential real estate leads: 87
      • Cost per lead: $1.85

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